Posts Tagged ‘repair shop software’

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Building an Inbound Marketing Mailing List

Saturday, January 28, 2017 22:37

  Inbound marketing focuses on providing value and building relationships over time. Providing information of value by email on a regular basis is a proven inbound marketing technique. The frequency should be carefully considered as when people are contacted too … Continue reading

 
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Inbound Marketing and the Auto Repair Website

Thursday, January 26, 2017 23:45

Outbound marketing refers to traditional advertising of services offered and benefits provided while inbound marketing involves providing value and building relationships over time. The automotive repair website can be an integral component of an inbound marketing strategy. While the main … Continue reading

 
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Providing Value through Inbound Marketing in Automotive Repair

Thursday, January 26, 2017 1:27

Inbound marketing is based on building relationships over time by providing value. Through value trust is established and appreciation is gained. Communicating and sharing valuable information to vehicle owners is an area in which automotive repair experts can excel. Most … Continue reading

 
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Three Key Points on the Automotive Repair Website

Saturday, December 31, 2016 1:20

A well-constructed website can be critical to the success of an automotive repair business. There are many factors that contribute to the effectiveness of a website but they all boil down to being found and connecting with prospective customers when … Continue reading

 
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Automotive Repair Business Year End Check Up

Wednesday, November 30, 2016 1:08

At the end of the year and before the start of a new business year businesses take stock of where they stand and make plans for the upcoming year. At this point it’s a good time to revisit some existing … Continue reading

 
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Auto Repair Annual Customer Follow Up Assessment

Wednesday, November 30, 2016 0:58

  Following up with prospects and customers can make a big difference in the amount of business earned. A follow up can help to bring in business but also can serve to identify the reasons for business loss. Either way … Continue reading

 
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Performing an Annual Automotive Repair Business Operations Check Up

Monday, November 28, 2016 22:50

When looking back at the previous year and ahead at the year to come the processes within an organization should be evaluated for potential improvement. Processes can be looked at from a cost perspective and from a sales perspective. Cost … Continue reading

 
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Performing an Auto Repair Annual Business Strategy Check Up

Monday, November 28, 2016 22:34

Before the start of a new year a business should conduct a review of the strategies that will be employed to guide the company. Everything begins with strategy and all planning such as budgeting is dictated by the strategies to … Continue reading

 
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3 Points on Business Culture in Automotive Repair

Tuesday, November 1, 2016 2:12

  The values and practices shared by the members of an organization are referred to as organizational culture. In a small business the culture is largely determined by the owner. A clear mission and value proposition are the foundation of … Continue reading

 
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Business Culture and the Work Environment

Tuesday, November 1, 2016 2:03

    The culture of a small business is determined by the owner and can be either positive or negative. Business culture can have a significant impact on the work environment and ultimately business success. A positive business culture will … Continue reading

 
 
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