Posts Tagged ‘auto shop customers’

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7 Points on Customer Follow Up in Auto Repair

Friday, December 28, 2012 21:53

Following up with customers can go a long way toward improving customer retention rates. Direct contact helps to reinforce the relationship as well as identify areas that require improvement. Knowing your customer attrition rate will tell you how fast you’re … Continue reading

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6 Tips on Online Reviews in the Auto Repair Business

Wednesday, December 26, 2012 20:20

On line reviews can be one of the most powerful determinants of success in the business to consumer market. Studies have shown that a large percentage of people that evaluate automotive service offerings are influenced by online reviews. Thus a … Continue reading

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8 Keys to Knowledge Sharing For the Auto Repair Business

Wednesday, December 26, 2012 20:14

The most significant benefit of knowledge sharing is the strengthening of relationships. The average consumer has a limited understanding of auto repair concepts and the mechanical aspects of a vehicle. For this reason they rely on people with the right … Continue reading

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5 Growth Strategies for the Auto Repair Business

Sunday, November 25, 2012 23:57

Choosing the best possible growth strategy is critical. This entails identification and evaluation of possible alternatives. Some different types of growth strategies include market penetration, market expansion, product expansion, diversification and acquisition. Each of these will vary in terms of … Continue reading

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7 Keys to Successful Relationship Building in the Auto Repair Business

Friday, September 28, 2012 20:21

The most successful people are those who invest wisely. Success can be measured in a number of ways but those who achieve the greatest success are prudent and careful when making investments. Whether instinctively or otherwise those who are most … Continue reading

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The Customer Experience

Saturday, July 7, 2012 18:00

In the auto service industry repeat business is paramount to success. The higher the customer retention rate the greater long term success will be. Therefore ongoing relationship management is critical. To assume everything is OK because there are no apparent … Continue reading

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Measuring the Impact of Marketing Programs

Friday, July 6, 2012 18:36

Measuring the impact of marketing programs is critical to making the most of advertising investment dollars. Without understanding the return on investment (ROI) of marketing programs, critical resources can be misdirected and poorly utilized. To this end, measurement capabilities must … Continue reading

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Excellence in Customer Service for Auto Repair Businesses

Monday, April 23, 2012 17:00

Excellent customer service is founded in reliability, timeliness and personal attention. Reliability is of the utmost importance as people do not want problems to recur after they’ve been corrected. A lack of reliability will most likely result in a dissatisfied … Continue reading

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The Impact of Online Reviews on the Auto Repair Business

Saturday, April 21, 2012 21:29

Online reviews can increase awareness of your business, boost search engine rankings and bring business to your company.  Studies have shown that a large percentage of people that evaluate automotive service offerings are significantly influenced by online reviews. It has … Continue reading


Ways to Increase Customer Loyalty at Auto Repair Shops

Wednesday, March 23, 2011 0:00

Creating a loyal base of customers is one of the best ways to increase sales at your auto repair shop or tire shop. Loyal customers mean return sales, which means more money for your business. There are a lot of … Continue reading

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