Posts Tagged ‘auto repair shop management’

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Providing Employee Feedback in a Small Business Environment

Monday, April 4, 2016 1:49

They say a good manager praises in public and criticizes in private. The fact is that criticism can be offered in a constructive way or a negative way. Nothing will demotivate an employee more than criticism delivered in a negative … Continue reading

 
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Employee Contributions in a Small Business

Monday, April 4, 2016 1:44

Small business owners should encourage contributions from all employees. Nothing will make an employee feel more part of a business than feeling like they can contribute. This should extend to them being able to make suggestions. This writer has seen … Continue reading

 
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Employee Engagement in a Small Business Environment

Monday, April 4, 2016 1:39

The term ‘Employee Engagement’ refers to the relationship between an organization and its employees. Wikipedia defines an engaged employee as one who is “fully absorbed by and enthusiastic about their work and so takes positive action to further the organization’s … Continue reading

 
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Management and Leadership in a Small Business

Monday, April 4, 2016 1:33

Much discussion has been devoted to the difference between management and leadership. There are many ways to define these important components of business. It has been said that leaders are born but management can be learned. This writer believes that … Continue reading

 
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4 Keys to Branding and the Automotive Repair Business Name

Friday, February 26, 2016 1:31

Branding refers to eliciting an idea or response in the mind of the customer when encountering a business, product or person. With the advent of the Internet and social media people search for and recognize products and services differently than … Continue reading

 
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Engineering the Automotive Repair Sales Process

Sunday, January 31, 2016 23:51

The sales process is a step by step definition of the phases involved in earning business. The process is intended to define the approach to acquiring new customers but many of the phases are applicable for repeat business as well. … Continue reading

 
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The 3 Point Automotive Repair Marketing Cycle

Sunday, January 3, 2016 1:35

  The marketing cycle can be looked at in a number of ways from a simple view of three phases to twelve or more. Following is a three phase cycle that starts with attracting business, followed by establishing relationships then … Continue reading

 
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6 Steps to Building an Annual Automotive Repair Business Plan

Monday, November 30, 2015 19:15

The business plan is an integrated definition of what will be accomplished in the upcoming year and the means by which it will be accomplished. Goals and objectives are set in the areas of marketing, sales and operations as well … Continue reading

 
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4 Steps to Creating an Automotive Repair Annual Marketing Plan

Monday, November 30, 2015 18:45

The marketing plan is an integral part of the annual business plan. An assessment of the impact of marketing programs currently in use as well as key performance indicators on customer retention and acquisition will provide good information on where … Continue reading

 
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The Automotive Repair Business Annual Check Up

Friday, October 30, 2015 21:00

  The end of the year is the time we start to look forward to the next year and develop goals and plans. Performing a check up on the state of the business will help to identify opportunities to be … Continue reading

 
 
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