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Digital Marketing Basics for the Automotive Repair Business

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Thursday, November 30, 2017 20:38

Digital Marketing is becoming more and more prevalent while the use of print advertising is diminishing. Also with the advent of digital marketing the use of inbound marketing continues to grow. While the basics of outbound marketing were defined decades … Continue reading

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Evaluating Software System Architecture

Thursday, September 8, 2011 18:38

When evaluating software systems the impact of system architecture is an extremely important factor to consider. The database, programming language, hardware requirements, operating system requirements and network/internet requirements all contribute to the usability of the system as well as the … Continue reading

 
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Defining Your System Requirements

Wednesday, September 7, 2011 20:25

System requirements definition can be the most important step in purchasing a new software system but it is often left out of the process. Defining what you want from your system allows you to investigate possible alternatives and rule out … Continue reading

 
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Increase Profits Through Process Improvement

Wednesday, September 7, 2011 20:05

A manager that knowingly allows money to be wasted might just as well be stealing it …. John Rockefeller Improving and streamlining processes within an organization can eliminate waste, reduce costs and enable better customer service. The savings and potential … Continue reading

 
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Setting Profit Goals

Wednesday, September 7, 2011 19:45

Setting the right profit goals can mean the difference between success and failure. Offering a price that the customer is happy with is important in earning business but you must be profitable to succeed as a business. Setting target profit … Continue reading

 
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Know Your Customer

Wednesday, September 7, 2011 19:17

  ‘I don’t know the secret to success but a sure path to failure is to try to please everyone … Bill Cosby’ Knowing your customer is the key to providing optimum service. Understanding what the customer considers most important … Continue reading

 
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Plan For Success

Wednesday, September 7, 2011 18:34

Effective planning can make the difference between business processes that are flawed and wasteful versus those that are efficient and well managed. There is a direct correlation between effort spent planning and quality of execution in any process. To develop … Continue reading

 
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How To Handle Customer Complaints At Your Auto Repair Shop Or Tire Store

Friday, July 29, 2011 0:00

It doesn’t matter if you own an auto repair shop or a tire store, you’re bound to have an angry customer from time to time. The important thing is to properly handle the situation to protect the reputation of your … Continue reading

 
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Important Tips That Will Protect Your Auto Shop Computer

Wednesday, July 27, 2011 16:57

At the end of the day, you probably lock up valuable tools and other resources at your auto repair shop to protect against damages and theft. Do you provide the same care for the computers at your repair shop?  The … Continue reading

 
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Great Ways To Market Your Auto Shop Or Tire Store

Friday, July 15, 2011 0:00

Is your auto repair shop or tire store stuck in a rut?  Are you struggling to come up with ideas that will drive sales?  Are you sticking sale signs in your windows and praying for customers to visit your shop? … Continue reading

 
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7 Auto Repair Shop Customer Service Mistakes That You’ll Want To Avoid

Wednesday, July 13, 2011 16:37

If you want to have lots of customers raving about your auto repair shop, you need to have great customer service. Here are seven of the biggest customer service mistakes that many auto repair shops make.  You’ll want to avoid … Continue reading

 
 
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