Archive for the ‘Auto Shop Marketing’ Category

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Developing an Effective Marketing Strategy

Tuesday, November 1, 2011 3:53

The purpose of developing a marketing strategy is to focus on target markets that present the best opportunities. Marketing without a defined strategy may be effective but focused marketing will always bring the best results. Target markets that will be … Continue reading

 
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Developing Effective Marketing Campaigns For Auto Repair and Tire Shops

Wednesday, October 26, 2011 0:15

Marketing campaigns are developed in order to attract business. However, stating an objective as ‘attract business’ will not result in a very effective campaign. Just as it is important to clearly identify your target market, it is important to state … Continue reading

 
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Reaching Your Target Market

Tuesday, September 27, 2011 0:29

Being in the right place at the right time requires knowing what the right place is. Delivering the right message in the right place requires knowing what is important to your target market Continue reading

 
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Quality, Price and Delivery – Know the Right Mix

Tuesday, September 27, 2011 0:18

Every customer would be ecstatic if they received top quality at the lowest price with no wait time Continue reading

 
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Know Your Customer

Wednesday, September 7, 2011 19:17

  ‘I don’t know the secret to success but a sure path to failure is to try to please everyone … Bill Cosby’ Knowing your customer is the key to providing optimum service. Understanding what the customer considers most important … Continue reading

 
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How Auto Repair Shops Can Identify Their Target Market

Tuesday, May 10, 2011 17:22

If your auto repair shop doesn’t have a target market, it’s going to be tough to keep sales going up every year. If you’re unfamiliar with the term target market, it’s a group of customers that generally share similar traits. … Continue reading

 
 
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